Increase Website Traffic – Why Back Links Are So Important
There are literally millions of new websites created every day but the vast majority of them are gone by the following year.Why? Lack of good quality website traffic! Whatever your website aims are, without people actually going to it, it is dead in the water. Traffic is the life blood of any great site and the MrWebTraffic.com tools are all about driving customers to your sites.
What Type of Traffic Is Out There? What Traffic Is Right For My Site?
Traffic is basically website customers. These visitors do come from a wide variety of sources.
Here are a few of them:
- Direct website traffic
- Paid website traffic
- Referral web Site Traffic
- Organic Search web site traffic
Direct website traffic
This is traffic that comes directly to your site without coming from another website first. The most common form this takes is from a bookmark that has been stored in a browser. Other forms of direct traffic occur when somebody types a URL directly into their address bar, or clicks a link from an external source.
Direct web site traffic most often comes from customers that already know of your website and it is not something that can be increased in any significant way, other than encouraging your visitors to bookmark your website.
Paid site traffic
This covers any traffic that comes to your site as a result of some kind of paid ad. A large portion of paid traffic comes from paid Ads that appear in search engine site listings – this is known as ‘pay per click’ traffic (PPC). You can also Buy Traffic (like from MrWebTraffic.com) in the form of ads that appear in email newsletters, banner ads, text links on high Traffic Websites and many other forms.
Referral web site traffic
This is quite an ambiguous term which refers to any traffic that has come from another web site. This could range from a link on a social bookmarking site, to a link in a blog posting, to a comment signature from a forum, an article, a link in a YouTube video – Anything really!.
Note that the website traffic comes from a link from another website – this is very,very important. Without that link, there is nothing to click on and thus no new visitor. So are you starting to see what a huge role that links have to play in the increase of customers.
For the purposes of this lesson, think of referral links in two buckets – those that you can control, and those that you are unable to.
Some time ago, a popular blogger wrote an article about one of my web sites and this article drove hundreds of customers to my site as a result. This was great, but it was also super lucky for me – it was something that happened all by iteself due to the the blogger who wrote the blog post and was not something I could repeat. This is an lesson about the kinds of links that you are unable to control.
Now lets take an example of links that you do control. You might start by writing an article in a blog post or similar page on your website. You then bookmark that article at various social bookmarking sites resulting in one backlink for each one. You may then write another version of that same article and post it on some article directories – another backlink for each one of those. This is how you increase website traffic! You may then choose you read out your article and record it as an audio and submit that to some podcasting website. I could go on but I think you get the point. These are links that you control.
Organic Natural Search Website Traffic
If somebody goes to or any search engine and types something in that brings up your website in the list of results, and then clicks on your site from that list – that is Search Engine Traffic. This is called organic, simply because it comes from a natural search rather than the paid Advertising you see on the left and top of the search result pages. Yahoo now tend to put paid results at the top of the list – this I will cover in the section on Paid Traffic.
Natural Search website traffic has a special aspect that referral traffic does not – the people coming from the result of a search term is looking for something specific, and hopefully your web site can give it to them. If somebody clicks a link to your site in a blog post it may be little more than slight curiousity and that visitor may click away very fast but when they go to a search engine and type something in they are looking for something specific. It may be information or whatever but if your site can provide what they are searching for then they are more likely to stay on your site and do something useful such as buy something, comment on your blog posting, sign up for something, whatever. This is generally what we want from these visitors!
The other great thing about natural search traffic is that except for hot trends, it tends to be fairly stable over the long term. If your site can rank well for terms that generate a lot of traffic, that term may bring you traffic for years to come – providing you stay on top of the rankings.
Lastly, you have a lot of control of the amount of search traffic that your website gets. There is a whole industry dedicated to it and it’s called SEO (Search Engine Optimization). MrWebTraffic.com are experts at SEO and have years of experience with what works and what does not. If you are reading this article, or have found his site then that is proof that the service works.
For certain key terms, you don’t have complete control – it’s not easy to compete with Wikipedia with your brand new 10 page website on a popular search term, but that doesn’t mean that you can’t still drive a good amount of search traffic to your site. There’s a lot you can, and with the help of MrWebTraffic.com, you’ll be able to do it a lot quicker!
About the Author
MrWebTraffic has over 15 years experience with generating website traffic and search engine optimization. Using this experience he has successfully helped launch many large now heavily trafficked websites increase their visitor counts from literally zero to hundreds of thousands in very short order. Visit MrWebTraffic.com and check out his traffic & SEO services for your new website.
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